The 7 Habits of Highly Effective Sales Leaders


This free booklet looks at the current issues sales leaders face and offers insights based on the principles of Dr. Stephen R. Covey’s The 7 Habits of Highly Effective People — the groundbreaking bestseller on personal and organisational change.

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Every day, your leaders and your workforce are faced with countless bits of information while making decisions that range from the pragmatic to the strategic. As they confront more and more information—requiring them to act quickly while considering varying perspectives—they are primed to rely on biased thinking.

Why? Because unconscious biases are shortcuts that help our brains compensate for overload. This affects how we make decisions, engage with others, and respond to various situations and circumstances, often limiting potential, inhibiting performance, and leading to poor decision-making.

You may be new to the topic of unconscious bias, or perhaps you already have a training initiative underway inside your organization. Regardless of your knowledge level, these complimentary resources will help as you create a workplace of inclusion and engagement.